Shany Herzberg aka SIGMA
Shany Herzberg aka SIGMA

(Meet the Creator)


by Handle With Care | 23/09/21

Age: 28

Currently living and working in: Tel Aviv

How did you get your start in the field of design? I started working with my hands at around 6 years of age. Ever since I can remember I loved to draw and to “renovate” objects around the house. I was always interested in the art world, art history was my favorite subject in high school. At 18 I started assembling jewelry from leftover found materials and selling my creations. I studied industrial design because I wanted to develop skill sets in a variety of fields, and ended up getting completely immersed in the world of precious metals and goldsmith work.



What’s been inspiring you recently? I usually start working with a material and let the metal lead me. During the process I stop and observe the shapes that are starting to emerge, and then I begin creating a story and guidelines for the piece. Sometimes inspiration comes from materials that are left over after creating a piece of jewelry, like in my recent collection, and sometimes I’ll start with a specific shape or outline in mind, that is organic to the type of material I choose to work with.

What’s your favorite part of the process? I love ending the work on a collection and then creating a theme and styling that will perfectly pull all the elements of the collection together.


What’s your favorite design item in your own home? Wow, it’s hard to pick just one! I love trading my pieces with other artists so I have some beautiful pieces like bags, homeware, clothes etc. by talented local designers.
Pottery also holds a special place in my heart, and I used to create ceramic items as well. When I go to graduate exhibitions I always try to purchase at least one ceramic piece and I now have quite the collection of lovely ceramics by Israeli design students.


Is there a piece or collection that you feel represents you the most? I feel like each collection is a reflection of a different side of myself and my practice. Each collection is different from the other, and I think that as a whole the diversity of visual languages of the collections represents me and my design ethos more than any one piece could.

What would be your dream project to work on? Recently I’ve been working on more and more custom designs and collaborations. It’s a complex process that provides me with new challenges and I’m finding it extremely rewarding! I’d love to continue working on collaborations of a larger scale, ideally with an international designer or brand that I admire.



Discover SIGMA beautiful pieces here!

  • Subtotal $0

Continue shopping

We process all orders in USD. While your cart is currently displayed in your chosen currency, checkout will be in USD at the most current exchange rate.

Due to recent events relating to the war, shippings and returns processing for online orders may take longer. Thank you for your patience and understanding.

International Shipping

Items (except for large items by “Iota Project” (not including kits) and “Knots Studio” (not including small cushions)) are shipped with EMS:
For orders up to 400 USD, shipping cost is 35 USD.
For orders over 400 USD, express shipping is free.

Large Items by “Iota Project” and “Knots Studio”:
Items are shipped with EMS, with a tracking number. Shipping cost is 75 USD.
* For all international orders, import duties and taxes (including VAT), are not included.

Domestic Shipping (Israel)

All items are shipped with a door-to-door courier. 
For orders up to 60 USD, shipping cost is 35 NIS.
For orders over 60 USD, shipping is free.
Please allow 3 business days for deliveries in Tel Aviv, Ramat Gan, Givatayim and Bnei Brak. For shipping to other places in Israel please allow up to 7 business days for delivery to arrive.