(Meet the Creator)
Studio NAMA
Age: 32
Currently living and working in: Tel Aviv
Credit: Neta Cones
How did you get your start in the design field?
I was always drawn into the design field, but officially started my professional path with a textile design bachelor's degree in Shenkar college of engineering and design, between the years 2011-2015.
Tell us about some of your inspirations:
I like to draw botanical elements in my designs, whether it’s vegetation or animals. I believe my style is a mix of things I like, embedded with my own developed style. I’m really inspired by naive art, Japanese aesthetics, and nordic illustration. I like bright, solid colors, rounded shapes, and simple compositions.
What’s your favorite part of the work process?
My favorite part in the work process and I think this might be an exception, is to execute. I like to have security and realization of what I'm about to create. After I figured out what I'm about to make, I can dive into the creation process itself which is a meditative mode for me. My hands work and my mind can rest for a while.
What’s your favorite design item in your own home?
The favorite design item in my home is the rug I have in my living room (which is actually the first tufted rug I’ve ever made). I feel that the rug is a monumental piece in the home, and has strong qualities that can change a space from the ground. I would like to create more of them. Another piece I like so much, that communicates so well with the rug is a beautiful handmade vase made by Gur Inbar.
Is there a piece or collection that you feel represents you the most?
I guess that GENESIS woven collection is the work I’m most identified with.
I believe this happened since this is a high-volume project, that I’ve worked on for almost a year and has a really nice story to tell.
What would be your dream project to work on?
I would like to create a conceptual site-specific installation somewhere abroad, maybe in the far east. In an area that communicates well with my style, maybe somewhere that combines nature. I would also like to have my first solo exhibition somewhere in the near future.